Neighbourhood
A historically bohemian neighbourhood, Fitzrovia today is a hub of art, culture, shopping and dining, and our boutique design hotel is in the centre of the best London has to offer. Fashion’s most coveted labels are moments away on Oxford and Regent streets, and nearly every cuisine can be sampled on nearby Charlotte Street. Surrounding areas, including Convent Garden, Mayfair, Soho and Regent’s Park, are home to iconic attractions and events such as the British Museum and Frieze Art Fair.
Soho Theatre
ToggleOne of the capital’s busiest theatre and comedy venues, Soho Theatre is a theatre and registered charity in the Soho district of the City of Westminster.
Alex Eagle
ToggleUnique retail experience offering contemporary fashion, skincare treatments, art and home decor.
The Photographers Gallery
ToggleNested in the heart of Covent Garden, the Photographers’ Gallery is the largest public gallery in London dedicated to photography in all its forms and is home to an international community of photographers.
Ronnie Scott’s
ToggleOne of the oldest and most famous jazz clubs in the world having opened in 1959. Ronnie Scott’s in Soho has hosted unforgettable performances from the likes of Nina Simone, Ella Fitzgerald, Michael BublĂ© and Miles Davis.
The Box
ToggleThe Box is a cabaret nightclub in Soho. The performances are a crazy mix of burlesque, erotic, scaring, and bizarre. Would you like to mingle with celebrities? This is the place to be.
Hershesons
ToggleThis is not a classic salon. This is a game-changing space where you can simply work, chill and transform your hair beauty routine. Making great hair simple, easy and fun.
7 Breaths Meditation
ToggleReset, relax and restore at 7 Breaths Meditation, a calm sanctuary of stillness for mindfulness, meditation and movement.
Niru Ratnam
ToggleThe program builds on Ratnam’s academic and writing interests from the late 1990s onward. The gallery represents ten artists with a mixture of established, mid-career and emerging artists whose work often interrogates the canon around ethnicity, gender, sexuality and class. They work across painting, film, installation, photography and sculpture.
Night Cafe
ToggleEmerging contemporary art gallery in Fitzrovia. The gallery pays homage to the Parisian cafes of the past century, which were gathering places for artists across different disciplines, thinkers, collectors and other creative minds.
Berntson Bhattacharjee
ToggleA gallery providing opportunities for collectors to support a diverse roster of highly talented artists at a pivotal moment in their careers. They nurture relationships with artists and keep their long term goals at the heart of everything we do and being an integral part to Fitzrovia’s art community.
NOPI
ToggleThe brainchild of the Yotam Ottolenghi people, NOPI is a brasserie with a twist. Think: Menu with Mediterranean, Middle Eastern, and Asian ingredients and influences. And the surprising combinations work amazingly well.
Gay’s the Word
ToggleGay’s The Word, the UK’s first LGBT+ bookshop dating back to 1979, was founded by a group of gay socialists, activists and intellectuals nearly 35 years ago – and, despite the evisceration of the industry, still manages to sell enough books to maintain its place on Marchmont Street. Go, support, buy, Instagram it, TikTok it. You know the drill.
Surprise by A Man to Pet at Bistrotheque
ToggleThe Greek sensation is back, cooking things up and trying things out for a future run at THE COCKATOO — a new dinner theatre downstairs at BISTROTHEQUE, serving performance alongside their usual Modern European menu.
Bocca di Lupo
ToggleSet in the heart of the West End, Bocca di Lupo is a authentic Italian restaurant who has captured Londoner’s heart by serving delicious and honest regional Italian food.
PHONICA RECORDS
ToggleOne of London’s premier music shops—specializing in vinyl. Great service and an even better collection of vintage vinyl.
LIBERTY
ToggleOne of London’s most iconic and unique department stores, Liberty has been located in the heart of London since 1875. Stop by to see the amazing Tudor building and to shop top fashions and home goods.